If you wish to rate your page’s audience appropriateness, use the rating meta tag.
This meta tag is often use to let the younger websurfers know the content is appropriate. If you use this tag the wrong way (call an adult website safe for kids is bad!) you will get banned for live.
This meta tag has no influence on your search engine ranking unless you use it the wrong way. Meta tags who do have a lot of influence are the title of your page, the keywords and the description meta tags.
You can use on of the following values:
<meta name="rating" content="value">
Add the following meta tag in the source of your webpage. The difference in spelling at the end of the tag is either you use ” /> = xml or “> = html.
<meta name="rating" content="general"><meta name="rating" content="safe for kids">
You may add this rating meta tag to all of your webpages, so not only in the first index page. Make sure that on every page relevant meta tags are added. Add keywords and phrases that are relevant and correspond to the text and the language on that specific page. It might be a lot of work to add specific meta tags to each page but you will notice in time that it works!
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I thought it was going to be a PG,G,PG-12,PG-18 type system, personally I think that would of been better too... oh the email I have given can't be spammed as it is valid but only allows outgoing mail, the incoming mail server is blocked.