For this reason, there are a lot of methods by which we can secure the safety of not only our computers, but those of our customers. That’s right – a ssl certificate is a major boost for companies attempting to sell products via the internet who want a high level of security for their customers, as it creates an encrypted link between someone’s browser and the web server hosting the site they’re shopping on. This means every single bit of data transferred between them remains completely private and integral.
Now, this seems like a considerable length to go to, but in reality you will not find a successful online shop that doesn’t offer this service. It’s become standard practice in the e-commerce sector, and is used by countless companies from Amazon to the local pizza delivery site. Installing SSL is extremely simple, and if you have the spare time in which to do it, great, but if not – make time, because this will separate you from all the companies who don’t put their customer’s data integrity first.
When installing and activating SSL on your server, there are two key tasks to complete: providing site and company information. Doing this will enable the server to create a pair of cryptographic keys, one public and one private. Submitting your private key inside a Certificate Signing Request will then enable Comodo, the Instant SSL Certification Authority, to validate the details you have provided and issue you with an SSL certificate.
With this in your possession, you can then activate and start using SSL on your web server. This means that when a user is on your site, the data they exchange with your web server remains secure and private. In fact, there are icons in most browsers that will tell them you’re using SSL encryption, which is a great way for a site visitor to tell if you’re a secure, trustworthy website. Of course, there are other ways to protect the integrity of your online reputation, but this is a first step in becoming a professional, customer-focused site.
Finding the relevant software takes minutes with a search engine, so it’s not a difficult process to begin, and once you’re done you can relax and establish the other areas of your site. Always make this one a priority however, as even a really aesthetically pleasing website can become one to avoid if it’s not secured properly. So, make the customer feel safe and they’ll be happier to shop with you in future.